General Information

The Cosmetology Instructors Network is here to help rescuing struggling cosmetology school before it closes which requires a combination of financial restructuring, operational improvements, and strategic marketing. Here's a step-by-step plan we use:

We Will Assess your Situation

Our staff will come in and conduct a financial audit and review your cash flow, outstanding debits, and revenue sources.
We will analyze your enrollment and retention rates, and we will identify why student's numbers are declining.
We will review your accreditation status and ensure you're in compliance with state and national requirements.
We will assess your staffing and operations and determine if staffing inefficiencies or operational costs are draining resources.

Increase Enrollment and Retention

Improve Marketing and Outreach
Leverage social media, influencer partnerships, and online advertising.
Offer referral bonuses to current students for bringing in new enrollments.
Optimize SEO for the school's website to attract local students.
Offer flexible scheduling by introducing part-time, evening, or weekend classes to attract a broader of audiences.
Having strong enhance career placement support will give you a strong job placement rates that can attract students looking for employment security.

Secure Financial Support

Apply for Grants and Scholarship through organizations like the American Association of Cosmetology Schools (AACS) and Beauty Changes Lives provide financial aid.
Partner with product brands and salons to negotiate sponsorship or training partnerships with major beauty brands like L'Oreal, Redken, or Paul Mitchell.
Crowdfunding and Community Support uses platforms like GoFundMe or approach local businesses for sponsorships.

Reduce Operational Costs

Streamline staff and expenses while adjusting staffing to meet current student enrollment while maintaining educational quality.
Negotiate lease and Utility Cost to attempt to renegotiate terms with the landlord.
Implement Technology using management software like Meevo or GustVision to automate administrative tasks and reduce overhead.

Improve Student Experience

Modernize curriculum and equipment and update the training techniques to match industry trends (e.g., social media marketing for hairstylists, trending beauty treatments).
Enhance student support services by offering mentorship programs, mental health support, and career coaching.
Strengthen community engagement by hosting free beauty services for the community, allowing students to gain real-world experience and attract potential clients.

Seek Mergers or Acquisitions

Partner with established schools if closing is imminent, explore partnerships with other schools for potential buyouts or mergers.
Last but least consider affiliating with established brands like Paul Mitchells Schools to gain brand recognition and financial support.

For a 30 minutes consultation, please email us at J.Benincosa@cosmetologyinstructorsnetwork.com or by calling us at (412) 295.3768

Cosmetology Instructors Network is a 501 (c)(3) Pennsylvania nonprofit organization that receives contributions of both funds and products, which are tax-deductible as charitable contributions within the limits of the Internal Revenue Code. The official registration and financial information of Cosmetology Instructors Network may be obtained from the State of Pennsylvania by calling (717) 783-1720.

Cosmetology Instructors Network does not and shall not discriminate on the basis of race, color, religion, creed, gender, gender- expression, age (unless considered a minor), national origin, disability, marital status, sexual orientation, military status, familial status, marital status, or any other characteristic protected under applicable federal or state law, in any of its activities or operations, or because all or part of income is derived from public assistance programs.